Terms of Service
Effective April 23, 2026 · Last updated April 23, 2026
These Terms of Service ("Terms") govern your use of the Talfan platform. By signing up, clicking "I agree", or otherwise using Talfan, you accept these Terms on behalf of yourself and, if applicable, the business entity you represent ("Customer", "you").
1. The service
Talfan provides a multi-channel customer support platform that connects to WhatsApp Business (via Meta's Cloud API and the Coexistence flow), voice, email, and other messaging channels, and layers AI drafting, routing, and analytics on top ("Service"). Talfan is an independent software provider and is not affiliated with, endorsed by, or sponsored by Meta Platforms, Inc.
2. Accounts and eligibility
- You must be 18+ and legally able to enter contracts on behalf of your business.
- You are responsible for keeping credentials secure and for all activity under your account.
- You must provide accurate tenant details and keep them up to date.
3. Customer data
Customer retains all rights to data uploaded to, or processed through, the Service ("Customer Data"). Customer grants Talfan a limited licence to process Customer Data solely to provide and improve the Service, consistent with our Privacy Policy and the Data Processing Addendum available on request.
4. Acceptable use
You will not, and will not permit others to:
- Use the Service to send spam, unsolicited marketing, or content that violates Meta's WhatsApp Business Messaging Policy, WhatsApp Commerce Policy, or applicable law.
- Upload malware, attempt to reverse engineer the Service, or bypass rate limits and security controls.
- Use the Service to harass, defraud, or impersonate others.
- Share credentials across unrelated businesses or resell the Service without a written partnership agreement.
We may suspend or terminate Service for breach, abuse, or risk to Meta's platform integrity. Repeat or severe violations result in permanent termination without refund.
5. WhatsApp and Meta-specific terms
- You must own, or be authorized to manage, the WhatsApp Business Account you connect.
- You agree to Meta's WhatsApp Business Terms of Service and Messaging Policy and accept that Meta may rate-limit, suspend, or revoke access to your number.
- Coexistence mode caps throughput at ~20 messages per second; Talfan enforces a conservative cap within this limit.
- Your access token is stored encrypted at rest, scoped to your tenant, and rotated on the Meta-provided schedule.
6. Fees and billing
- Fees are set out in your order form or our pricing page and billed in advance on a monthly or annual term.
- Meta's per-conversation charges, SMS fallback charges, and any third-party AI provider fees are passed through at cost or included as described in your plan.
- Late amounts accrue at 1.5% per month or the maximum allowed by law.
- Refunds are pro-rated only when Talfan terminates without cause.
7. Intellectual property
Talfan and its licensors own all rights, title, and interest in the Service, including software, trademarks, and documentation. Customer Data remains yours. Feedback you send us may be used without obligation.
8. Confidentiality
Each party will protect the other's non-public information with the same care it uses for its own (and no less than reasonable care), and only use it to perform under these Terms.
9. Warranties and disclaimer
Talfan warrants that the Service will perform materially as described in our public documentation. Except for that, the Service is provided "as is". We disclaim all other warranties to the extent permitted by law, including implied warranties of merchantability and fitness for a particular purpose. AI-generated outputs may be incorrect — review drafts before sending to customers.
10. Limitation of liability
To the maximum extent permitted by law, neither party is liable for indirect, incidental, or consequential damages, or lost profits. Each party's total liability under these Terms is capped at the fees Customer paid to Talfan in the twelve months before the event giving rise to the claim. Nothing in this clause limits liability that cannot be limited by law (e.g. willful misconduct, data-protection statutory liability).
11. Indemnities
Customer will defend Talfan against third-party claims arising from Customer Data, misuse of the Service, or violation of Meta's policies, and pay any resulting damages and reasonable attorneys' fees. Talfan will defend Customer against third-party claims that the Service itself infringes their IP rights.
12. Term and termination
- These Terms start when you first access the Service and continue until terminated.
- Either party may terminate for material breach 30 days after written notice, if the breach is not cured.
- On termination, access ends and Customer Data is deleted per the Privacy Policy retention schedule.
13. Changes to the Service and Terms
We may update the Service and these Terms. Material changes to the Terms will be announced at least 14 days in advance by email to tenant admins. Continued use after the effective date constitutes acceptance.
14. Governing law
These Terms are governed by the laws of the jurisdiction where Talfan is established, without regard to conflicts-of-laws rules. Disputes go to the courts of that jurisdiction, unless mandatory consumer or data-protection rules provide otherwise.
15. General
- Assignment — you may not assign these Terms without our consent, except to a successor in a merger or acquisition.
- Entire agreement — these Terms and any order form or DPA form the entire agreement, superseding prior communications.
- Severability — if any clause is unenforceable, the rest remains in force.
- Waiver — failure to enforce a right is not a waiver.
Email legal@talfan.ai — we reply within two business days.